Reality Check by Guy Kawasaki

Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition by Guy Kawasaki

Gain an irreverent and comprehensive guide to building great organizations and outsmarting the competition with Guy Kawasaki’s Reality Check. Drawing from his extensive experience as a venture capitalist, entrepreneur, and business evangelist, Kawasaki delivers actionable advice rooted in core business fundamentals, cutting through passing fads. This book tackles common mistakes and offers practical solutions on everything from innovation and leadership to email etiquette and effective communication. Whether you're launching a startup or managing an established company, Reality Check provides real-world strategies for outmanaging, outmarketing, and outsmarting your rivals.

Why You'll Love This Book:

Learn actionable advice from a seasoned entrepreneur on building great organizations and outsmarting the competition. Discover practical solutions and core business fundamentals, cutting through passing fads and hype. Gain insights into innovation, leadership, email etiquette, and effective communication for real-world business success.